A Study of Shopping-guide Performance of Multimodal Banner Discourse on E-commerce Websites from the Perspective of Discourse Information

GUAN Xin

doi:10.3969/j.issn.1671-6906.2018.02.004

Home>Articles>A Study of Shopping-guide Performance of Multimodal Banner Discourse on E-commerce Websites from the Perspective of Discourse Information

DOI: 10.3969/j.issn.1671-6906.2018.02.004

A Study of Shopping-guide Performance of Multimodal Banner Discourse on E-commerce Websites from the Perspective of Discourse Information

GUAN Xin

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Publication Date：2018-01-01

Online Publishing Date：2025-08-15(First online date of this platform, not the publication date of the document)

Pages：9( 17-25 )

Journal of Zhongyuan University of Technology

ISSN：1671-6906

Year, Vol.(Issue)：2018,29(2)