Research on the immersive experience strategy in the space system design of Sanyou Bookstore in Chengdu
XU Wenlong
Abstract：The paper integrates the concept of immersive experience into the space design of traditional bookstores,enhances the cultural connotation of bookstores by emphasizing localized characteristics,and explores the redesign path of physical bookstores.By analyzing the needs of different user groups,combined with the history,culture and urban features of Pidu District,innovative design solutions are proposed.The design strategy of the bookstore space system includes the application of multiple perceptual dimensions such as vision,hearing,touch and smell,as well as the introduction of technological means,such as augmented reality(AR)and virtual reality(VR)technology.The results show that through systematic design strategy and technology integration,Sanyou Bookstore can realize the transformation from a traditional bookstore to a smart bookstore,create a unique cultural experience for readers,and stimulate reading interest and cultural identity.
Keywords：traditional bookstoreinterior designimmersive experience
Publication Date：2025-06-25
Pages：3( 92-94 )