Study on the Influencing Factors of Driver Distraction
ZHANG Shiwen
Abstract：This paper is based on the subjective factors such as driver′s driving habits, and objective factors like road conditions. Beginning with the structure and characteristics of driving behavior, it analyzes the formation mechanism and influencing factors of driver distraction. With driving behavior control errors as the dependent variables, the driver′s subjective factors and road environment objective factors as independent variables, it analyzes the statistics of data that mainly affect the driving behaviors. The analysis results show that the density of advertising logo on both road sides and an unfamiliar road condition have more influence on the driver′s attention.
Keywords：driver distractionsubjective factoradvertisement and signroad environment
Publication Date：2015-01-01
Online Publishing Date：2026-05-22(First online date of this platform, not the publication date of the document)
Pages：6( 41-46 )