Exploration for Marketing Transition and Solution Ways of Medium and Small Garment Enterprises
Ji Min
Abstract：This paper analyzed clothing product features and marketing methods under current mode of medium and small garment enterprises.It pointed out that enterprises could transform to net-work marketing,attach equal importance to entity and online sales,improve independent design abili-ty to improve the market competitiveness of medium and small garment enterprises and achieve further development.
Keywords：garment enterprisenetwork marketingtransition
Publication Date：2018-06-20
Online Publishing Date：2026-05-22(First online date of this platform, not the publication date of the document)
Pages：3( 48-50 )