Media Analysis System Design and Implementation
XU Lei
WEI Haiyan
WANG Zhong
XU Yao
Abstract：With the development of digital media ,media companies urgently need to implement a media analysis system (MAS) for a considerable massive data storage and analysis .Based on J2EE platform ,Tomcat server and Mysql database , this paper utilizes B/S structure mode to implement MAS ,which integrates the Spring and Hibernate frameworks in the back-end ,Flex technology and Mate framework in the front-end side ,and the BlazeDs technology to accomplish the commu-nication between back-end and front-end .In this paper ,it describes the design and implementation of MAS ,focusing on framework and functional modules' design and implementation .Also ,it proposes a recommendation algorithm based on users'explicit characteristics .The system has been deployed on CUHK ,and used by one Media Company .Compared with existing systems ,it can help users have a more precise understanding of company operation performance and make a reasona-ble marketing program to track the implementation of the marketing program feedback data effectively .
Keywords：media analysis systemSpringFlexbusiness recommendation algorithm
Publication Date：2014-01-01
Online Publishing Date：2025-08-15(First online date of this platform, not the publication date of the document)
Pages：6( 1181-1185,1227 )