Role of Post-Earthquake News Coverage in Guiding Public Opinion on Reconstruction Process of Disaster Areas
GAO Boya
Abstract：This study focused on the public opinion guidance mechanism of post-earthquake news coverage on the reconstruction process of disaster areas and constructed an analytical framework based on agenda-setting theory and emotional motivation theory.A stratified sampling of 360 public questionnaires and media texts was collected and a hierarchical regression analysis was used to empirically examine the role of frequency of reporting,type of framing,and public participation behavior.It is found that the frequency of reporting significantly enhances the public concern for reconstruction,but there is a law of diminishing marginal effect;the heroic reporting framework effectively promotes the willingness to donate through the mediation of empathic emotion,forming a fully mediated path;the positive effect of scientific reconstruction framework on the degree of policy support is moderated by the level of public education.
Keywords：News reportingDisaster area reconstructionPublic opinion guidance
Publication Date：2025-09-30
Online Publishing Date：2025-10-10(First online date of this platform, not the publication date of the document)
Pages：8( 167-174 )