Research on coping strategies of university emergencies in the age of we-media
LUAN Jingjing
XIE Zhen'an
Abstract：In response to the frequent occurrence of emergencies in universities in recent years,based on a comprehensive analysis of the types and harms of emergencies,the basic theories of crisis management,and the characteristics of we-media communication,the basic strategies for universities to respond to emergencies was put forward,namely,establishing and improving crisis management mechanisms in universities from four as-pects:strengthening organizational construction,comprehensive prevention in advance,active response in the process,and appropriate handling afterwards,and improving we-media application technology,strengthen the control and guidance of online public opinion to build a harmonious campus and maintain social stability.
Keywords：we-mediauniversitiesemergencycoping strategies
Publication Date：2024-02-28
Online Publishing Date：2025-08-15(First online date of this platform, not the publication date of the document)
Pages：7( 118-124 )