A Game Approach to Cooperative Advertising in a Two-Stage Supply Chain
Shi Kui-ran
He Ping
Xiao Tiao-jun
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Publication Date:2011-01-01
Online Publishing Date:2025-08-15(First online date of this platform, not the publication date of the document)
Pages:4( 6-9 )
Industrial Engineering Journal

Industrial Engineering Journal

PKUISTIC
ISSN:1007-7375
Year, Vol.(Issue):2011,14(6)