Research on the Development of New Cultural Consumption Models in Henan Province
ZHANG Xingge
Abstract：The 14th Five-Year Plan points out the need to implement the digital strategy of the cultural industry,and to accelerate the development of new cultural enterprises,cultural forms,and cultural consumption models.Developing new types of cultural consumption plays an important role in promoting economic transformation,upgrading consumption,and enriching people's spiritual and cultural life.In recent years,Henan Province has actively explored the development of new cultural consumption and achieved remarkable results,but there are also shortcomings.This project analyzes the constraints from cultural products,consumption willingness,consumption environment,and consumption platforms,and explores strategies to promote new cultural consumption in Henan,hoping to help Henan to develop from a culture-rich province into a culture-strong province.
Keywords：Henan Provincenew cultural consumptionexperiential cultural consumptioncultural forms
Publication Date：2024-01-20
Online Publishing Date：2025-08-15(First online date of this platform, not the publication date of the document)
Pages：5( 89-93 )