An SWOT Analysis of the Present Situation about Anyang Tourism
Abstract：Tourism is a potential sunrise industry which plays a strong has advantages of tourism resources and tourism also plays a leading role in driving other industries. Anyang role in the local economic and social development. Through the survey of current development of anyang tourism industry, we analyzed the swot based on the preliminary results, pointing out strengths, weaknesses, opportunities and threats in the development of anyang tourism, and analyzing directions and some measures that should be taken in terms of the development of anyang tourism from improving cultural connotation of tourism resources, expanding tourism consumption and intensifying tourism promotion.
Keywords：Anyangtourism industryfield surveySWOT analysis
Publication Date：2012-01-01
Online Publishing Date：2025-08-15(First online date of this platform, not the publication date of the document)
Pages：4( 55-58 )